across Europe
Middle SEO Content specialist
Where your expertise is needed
Increase the traffic and performance of the company's websites. Implements initiatives to increase site traffic through SEO techniques (title and meta-tagging, indexing, link building, keyword ranking, internal site architecture, and SEO-optimization of content). Analyzes site performance, reviews metrics, and suggests solutions to improve SEO-optimization. Identifies opportunities to increase search engine ranking by evaluating traffic trends. Analyzes search results for marketing campaigns.
What we’re looking for
Responsibilities include:
Mentor and review the work of lower-level professionals.
Work with semantics and search intent (Latent Semantic Optimization (LSO)).
Conduct SEO audits of a project to identify traffic growth patterns, develop the SEO strategy for a project with the help of the Team Lead.
Formulate and approve general optimization tasks and basic strategy (under the control of senior specialists).
Work on the internal technical optimization of a project, analyze competitors and implement their successful practices to projects.
Monitor search engine algorithms and prepare projects for them in advance.
Work on SEO development process of creating site sections: write technical tasks for programmers and designers, review the work, and complete it based on the project described by a senior specialist.
Automate work using Regular Expression, ready-made scripts, and Google Sheets formulas.
Test tasks, decompose tasks.
Do briefings and keywords density requirements, check copywriting, suggest tools to increase organic traffic and sales.
Work with non-SEO tasks, cooperate with other departments, such as content, translation, development, etc.
Do on-page SEO that meets the strategy.
Work with separate project/clone, review the implemented tasks, set the SEO reports in Power Bi.
Monitor traffic and positions of the pinned projects/clones and analyze work results, SEO metrics, Traffic and its quality and their report to team lead
Use data in catalogs, ratings, technical documents, and Confluence for SEO needs.
Perks at work
Competitive salary based on your professional experience
Stable employment in the fast growing international company
Wide benefit system
Dynamic work environment
Ability to influence business and its results
Professional growth — you will attend free external and internal courses
Paid business trips and payment for participation in conferences
Paid corporate language classes (English, German, Polish)
We celebrate diversity and are committed to building teams that represent a variety of backgrounds, perspectives and skills. All employment is decided on the basis of qualifications, merit and business need.