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Inside AUTODOC: insights, ideas and perspectives

Behind every order, innovation and partnership lies a bigger picture. In our Corporate Blog, we explore the ideas, trends and insights that shape AUTODOC and the automotive aftermarket across Europe. Here, we share what we’ve learned, what excites us and what matters in our view — giving you a closer look at our work, our people and the industry we care about. Take your time, dive in and discover how we think, innovate and act.

Technology & Innovation

Automation, data and innovation enable reliable, scalable and responsible operations. See how technology powers AUTODOC and connects the European automotive aftermarket.

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How to build a product domain in 90 days – part 1

Learn how AUTODOC is breaking down organizational silos and legacy barriers by shifting to a product-led model. This article outlines a 90-day framework for architecting "Product Domains"—autonomous, cross-functional teams driven by customer-centric data rather than top-down opinions.

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How to build a product domain in 90 days – part 2

Take a deep dive into the seven-session roadmap for building a product domain at AUTODOC. From user journey mapping and technical architecture to final roadmapping and P&L calculations, this guide provides a structured methodology—complete with a free template—to help you architect autonomous, impact-driven teams.

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Who should be leading innovation?

Marco Costa and Alexander Tryvailo explore whether innovation should be a dedicated team’s task or a company-wide responsibility. They reveal AUTODOC’s hybrid approach, which balances a specialized innovation unit with a culture of discovery embedded across all product domains.

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Part 1: The evolution from monolith to micro frontends

Matteo Baratella chronicles AUTODOC’s transition from a rigid PHP monolith to a flexible Micro Frontend architecture. Learn how breaking the frontend into independent "remotes" has empowered teams to deploy features faster and scale individual components like the basket and catalog without infrastructure bottlenecks.

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Part 2: Diving deep into the technicalities of micro frontends

Go behind the scenes of AUTODOC’s high-speed web architecture to see how independent micro frontends maintain global SEO and rapid load times. This technical deep dive explains the vital roles of event emitters, cookie-based authentication, and CDN integration in building a robust, future-proof e-commerce platform.

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Fast & steady: How to innovate in large companies

Joao Campos examines why large companies often fear the very innovations that could save them, using the cautionary tale of Kodak to highlight the necessity of "self-disruption." This article outlines how to build a resilient culture of innovation by rewarding experimentation, speeding up investment decisions, and treating new ideas as vital long-term survival tools.

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